ABOUT ME
Hi, I'm Andrea.
I am drawn to graphic design because the visual component of a brand is often the first impression that an organization has on a potential client. I love using creativity and data-driven strategies to develop eye-catching communications.
Using visuals I work to deliver messages to the right audience using the right channels at the right time to maximize their impact. I create web pages, graphics and print materials to help communicate complex ideas while maintaining brand consistency. Acting as an advocate for the user experience, I use data to determine which marketing strategies are most effective and capitalize on what works. Outside of my professional life, I organize individuals around causes that help keep our communities safer through event planning, campaign execution and volunteer management.
I am a traveler, amateur film and TV critic, cat-lover, Peggy Olson wannabe, a complainer about weather and traffic, and lover of good conversation and good wine.